Shape Messaging & Product with Real Buyer Feedback
Winware turns your customers and ideal buyers into an always-on advisory board — so you can validate messaging, campaigns, and product ideas before you commit resources.
A verified group of your target audience ready to give high-signal feedback anytime you want.
Capture Real Buyer Feedback
Winware's AI Researcher asks follow-up questions in real time, so that you get specific, actionable insights.
Train AI on the Voice of Your Buyers
Winware layers your advisory board feedback on top of GPT-style chat — so that you can instantly generate messaging, ideas and new content grounded in real buyer input.
Trusted by great companies including
Customer feedback drives business results:
Winware helped us improve our homepage conversion rate by 54% within 2 months.
“I love it! I haven’t seen a product that makes it this easy to capture qualified leads and content feedback at scale. Those two value props combined are powerful..”
Kelsey Aina
Principal Head of Startup Growth
"Winware is a game-changer for lead generation. The conversion rate on my content doubled and the feedback I received was invaluable. I couldn't live without Winware."
Jeff Stillman
Founder, CEO at OneUp Growth
"Marketing teams need better ways to generate leads off content. Winware solves that problem with a clear ROI."
Sean Ellis
Author, Hacking Growth
“We got immediate results from our first campaign with Winware at a dramatically lower CPL.”
Shawn Cantor
Co-Founder & COO at Certemy
How Winware Works
1.
Build your Advisory Board
Winware can source participants. Tell us your ideal customer profile (company size, job title, industry, and more). We’ll source vetted participants that match. Everyone’s verified, opt-in, and ready to give high-signal feedback.
Invite existing customers. You can also invite your existing customers into your Advisory Board
2.
Get deeper, actionable feedback with Winware's AI Researcher
Winware’s AI Researcher asks follow-up questions in real time based on each response, so that you get specific, actionable insight that goes far beyond yes/no answers or multiple choice.
Use cases: Capture feedback on product ideas. Test messaging and campaign concepts.
3.
Turn Feedback into a better AI:
Winware layers feedback from your unique advisory board on top of an AI chat, so you can instantly generate messaging, refine strategy, and guide product decisions based on what your market actually said.
It’s like giving your AI a memory — trained on the voice of your real audience.